In Response to Chris Morin...

Although I will not be sticking around the Monadnock Region post graduation, I will definitely consider buying more local products in the area I will reside after working with Monadnock Buy Local all semester. I think what they are working towards is admirable and will soon boom with expansion.  All of the points our peers brought to MBL's attention will help them become the network they are striving to be! I hope to return to Keene someday to see them transformed and prosperous around this area!

As soon as MBL gets more structured, do you think they need a specific group of people that just work on marketing strategies? Or could they do without them?

Apple to rule the world

In an article I was reading recently, it stated that Apple's most recent quarterly profits were roughly $40 billion! Their revenues are ever increasing with or without a new gadget being released annually.  I am currently the owner of an iPhone and I can see myself never switching to another brand or type of smartphone. How is it that Apple can hook people so easily?This is the first Apple product I have ever owned, and now I have a feeling I will consistently buy a new iPhone whenever I need an upgrade. This got me thinking though, why did I get sucked into buying one? What sold it for me? How is it that a brand such as Apple can do this to people by simply having them buy one product? I would definitely invest in an iPad or a Mac just because of the efficiency of the iPhone.

In a ever changing world of technology, are other companies up to speed on this type of marketing and business strategy? If not, why haven't they caught on?